Tag: sports marketing
On today's episode of one of the most Powerful Women in Sports podcast, we take a trip back to October 2021 when Adweek's previous chief material officer Lisa Granatstein …
As the All England Lawn Tennis Club (AELTC) commemorates one-hundred years at Centre Court, there's no time at all like today to assess a few of the renowned minutes …
While the outright sexism of the Mad Men-era may be behind us, brand names are still guilty of promoting items through a male look. In April, Samsung captured heat …
WrestleMania returns for its 38th installment in all its maximum-impact, high-volume, melodramatic, sweat-drenched, spandex-clad glory. For fans, advertisers and performers, pro wrestling's largest annual spectacle is akin to the …
After Covid-19 canceled the NCAA Men's Division I Basketball Tournament in 2020 and limited the crowd size for in 2015's return, marketers aspired to be part of the very …
Brand-building and NIL (name, image and likeness) business management software INFLCR reached a three-year exclusive partnership with TikTok. The initial focus will be on educating student-athletes about best practices …
Just 6 months after the 2020 Tokyo Olympics ended, it's Olympics time once again at NBCUniversal. The Winter Olympics have actually begun in Beijing, and NBCU's marketing group is …
State Farm aired its first-ever Super Bowl advertisement in 2021. This year, it would rather invest video game day socializing with you online. Rather of spending lavishly on visitor …
The San Francisco 49ers have actually played approximately 45 miles far from their name city in Santa Clara for the last 8 years. If they aren't going to let …
You might state that expert hockey is back however according to the National Hockey League's(NHL)newest project, stating it a"routine season "may be rather deceptive. Hockey has more than its …