Tag: PIPL

<!– –> Getting online shoppers to click and add a product to their cart – and then have that product ship cost-effectively to a customer – is the latest …

<!– –> There was a time in the recent past when anytime Jon Halvorson, Mondelez’s global VP of consumer experience, wanted access to his brand’s own first-party data, the …

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Last week, the Federal Trade Commission announced it was filing a suit to halt Procter & Gamble’s acquisition of Billie, a direct-to-consumer razor brand. If that sentence inspires an …

| 21 hrs earlier Key ideas: As U.S. buyers transitioned coming from the panic-buying to holding on to stages of item procurement in the course of the coronavirus pandemic, …

CPGs like Pepsi and also Kraft-Heinz quickly require to cultivate ecommerce and also direct-to-consumer company series, whereas Anheuser-Busch InBev– having actually spent actually in ecommerce– may right now move …

| 41 secs ago Any sort of provider aiming to begin a brand-new food-based CPG company targeted at today’s millennial buyers will likely make an effort to take advantage …

| 36 mins ago Dirty Lemon, Glossier and Taco Bell are ranked as the three most culturally relevant consumer brands effectively building online communities by Zyper, a peer-to-peer marketing …

| 10 seconds ago Earlier this month DTC footwear brand Allbirds debuted in Japan, about nine months after it started selling in China through Alibaba’s online B2C marketplace Tmall. …

| 51 mins ago Key Insights: Bucking recent conventional wisdom, General Mills is fine, just fine, with sugary cereals. In a licensing deal with Hershey’s, General Mills recently debuted …