YouTube Gaining More National Brand Advertising; A Missed Opportunity For Machine Learning

<!– –> Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Video Killed The TV Star Comcast’s and Google’s earnings calls last week mark two converging trends in brand advertising and the decline of linear TV. NBC is haggling with advertisers of the Olympics because ratings are down – 42% down – at the halfway point, Bloomberg reports. On the one hand, NBC was dealt a crappy hand with an off-year, plague-ridden event. But the Olympics’ ratings decline track with cable TV overall since 2016, writes Ben Thompson…

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The Super Bowl Will Be Different This Year (Duh)

Super Bowl LV will look pretty different on and off the field when the Kansas City Chiefs and Tampa Bay Buccaneers square off Sunday. While 186.6 million people are expected to tune in this year, according to the National Retail Federation, the COVID-19 pandemic is also playing a big role in how advertisers are adjusting their strategies to target and engage with viewers digitally. Some advertisers are avoiding the game altogether, such as Budweiser, which will not be running a commercial for the first time in 37 years and instead…

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It’s Official: YouTube No Longer Accepts Third-Party Pixels

As of Thursday, all campaigns on YouTube are required to enable Ads Data Hub linking in order to be eligible for third-party measurement. Any campaign that doesn’t could experience disruptions to their third-party measurement going forward. In line with Google’s planned timeline for ADH migration and pixel deprecation on YouTube, Google helped a crop of new third-party measurement partners finish migrating their vendor services to ADH. Comscore, DoubleVerify, Kantar, Integral Ad Science, Nielsen, Oracle’s Moat and Dynata, will now only use ADH for reporting on YouTube campaigns, and their pixels…

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Google To Intro Enhanced Controls For Alcohol And Gambling Ads

<!– –> Google is planning to give people the ability to limit the number of personalized alcohol and gambling ads they see. The feature, teased on Thursday, layers in additional controls within ad settings for sensitive ad topics. The controls will roll out on YouTube in the United States by the end of this year, and across Google Ads and YouTube globally in early 2021. Countries that already have legal restrictions in place against serving booze and gambling ads will not see any changes in their policies. The controls will…

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Advertising-on-Facebook-Pages-and-Instagram

Advertising on Facebook Pages and Instagram

[autovid_profit_transcript] An attempt to explain a good method of advertising using Facebook Pages and Instagram A good tutorial on using FB Ads Manager can be found here :- Later.com is a fantastic tool for scheduling both FB & Instagram posts Please ‘LIKE’ (if you did, obv), please click the ‘SUBSCRIBE’ button to keep updated and please feel free to respond in any way via the comments section. X . #facebookpages #instagram #advertising #adsmanager #later.com #tutorials #youtube #learn #homestudioworkshop #homestudiotutorials #johngreenemusic ————————— Check out John Greene music on the links below…

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BEST-SOCIAL-MEDIA-APP-TO-ADVERTISE-YOUR-BUSINESS-ON-Comparing-Instagram-TikTok-Google-Facebook

BEST SOCIAL MEDIA APP TO ADVERTISE YOUR BUSINESS ON – Comparing Instagram, TikTok, Google, Facebook

[autovid_profit_transcript] If you’re looking to market your business, social media is one of the, if not the most important places to market your brand. In this video I compare marketing advertisements on tiktok, instagram, facebook, youtube, and google, to see which is the best possible app to advertise on. BEST SOCIAL MEDIA APP TO ADVERTISE YOUR BUSINESS ON – Comparing Instagram, TikTok, Google, Facebook

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how-to-advertise-on-youtube-for-beginners-how-to-advertise-on-youtube-with-perfect-targeting

how to advertise on youtube for beginners – how to advertise on youtube with perfect targeting

[autovid_profit_transcript] how to advertise on youtube for beginners – how to advertise on youtube with ad perfect targeting Go to: https://warriorplus.com/o2/a/jklr1/0 how to advertise on youtube for beginners – how to advertise on youtube with ad perfect targeting – placing your ad on youtube videos is a great way to get your ad seen by thousands of people at a fraction of the cost. They key though is to know the exact youtube videos and channels to target. The Kartel software by Branden Mace is perfect for helping you find…

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Should-You-Brand-to-Entertain-or-Brand-to-Advertise

Should You Brand to Entertain or Brand to Advertise?

[autovid_profit_transcript] Digital Marketer Newsletter Sign-Up: https://www.digitalmarketer.com/insider/ Ryan Deiss Growth Con 4 Talk: https://10xgrowthcon.com/ Mohit Patel (my real name) is currently an award-winning entrepreneur and businessman who has managed to build up 20 companies and made more money through investing than Warren Buffet. I’m kidding. I’m just a student entrepreneur over at Purdue hoping to share my hot take on certain topics, my insights into certain books and media, as well as the motivation/inspiration required for all of us to continue through the grind. Being an entrepreneur is hard, especially if…

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