Lessons in Luxury From The Marketers Rewriting Its Glossy Digital Playbook Advertising & Marketing 

Lessons in Luxury From The Marketers Rewriting Its Glossy Digital Playbook

Covid-19, as it has with whatever, changed the high-end market. The previous 2 years have actually seen high-end brand names develop their digital methods, stand and take sustainability more seriously and create relationships with resale platforms. Post-pandemic chaos high-end sales and revenues have actually rebounded. In 2015, 117-year-old British cars and truck marque Rolls Royce revealed international sales had …

Lessons in Luxury From The Marketers Rewriting Its Glossy Digital Playbook …

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Snap Adds Outfit Sharing Feature for Bitmoji Advertising & Marketing 

Snap Adds Outfit Sharing Feature for Bitmoji

It’s style program time for Bitmoji on Snapchat. Snap Inc. debuted Outfit Sharing, a brand-new function that allows Snapchatters to share what their Bitmoji is using with their buddies. The function debuted on iOS, with Android to follow, with a brand-new collection from Converse consisting of hoodies, shorts, tennis shoes and t-shirts. Users can tap the brand-new ……

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Chanel's Advent Calendar Is a (PR) Nightmare Before Christmas

Chanel’s Advent Calendar Is a (PR) Nightmare Before Christmas

Branded Advent calendars are all the rage today. And it makes good sense! As somebody on Twitter just recently– and remarkably– explained, Advent calendars resemble ‘microdosing Christmas.’What brand name would not wish to belong of that? It’s a day-to-day chance to surprise and pleasure clients who raised their hand and stated”yes, induce 25 days ……

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Real Religion and 2 Chainz Team Up for a Limited-Edition Capsule Collection

Real Religion and 2 Chainz Team Up for a Limited-Edition Capsule Collection

In 2011, 2 Chainz launched his seventh mixtape, T.R.U. REALigion. The job was not just a musical task, however it sealed an imaginative connection in between the Grammy-winning rap artist and the millennial clothes brand name True Religion. 10 years later on, the 2 have actually formally collaborated to commemorate the anniversary of the mixtape with an unique ……

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Reebok Calls on the Ghostbusters for a Paranormal Line of Footwear

Reebok Calls on the Ghostbusters for a Paranormal Line of Footwear

When there’s something weird in your area, the majority of us understand to call the Ghostbusters to deal with any supernatural forces at play. If you discover any pink clear slime in your closet, it may be Reebok that put it there. This October, Reebok and Sony Pictures Consumer Products are introducing a 2nd Ghostbusters-inspired garments ……

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How Pepsi Proves It’s Worth Going All-In On Super Bowl Marketing

A 30-second Super Bowl spot costs $5 million, and could be seen by 100 million live viewers. Depending on your perspective, it could be either the greatest opportunity or the biggest waste of the year. We know one brand’s perspective, at least. PepsiCo, a long-time Super Bowl partner, is back in force this year with six different brands running commercials, plus the Pepsi halftime show, in-stadium food and drinks and Gatorade on the sidelines. “We’ve never brought such a wide portfolio of brands to the big game,” said Greg Lyons,…

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