Trending: Jeep drives climate change message with Carl Sagan ad, and Bloomingdale’s masks up with voter plea

trending jeep drives climate change message with carl sagan ad and bloomingdales masks up with voter plea

Winner

Fame is one thing, but having a McDonald’s meal named after you is on another level, one that Travis Scott reached this week when the fast feeder announced the “Travis Scott Meal”—which includes a Quarter Pounder with cheese, bacon and lettuce, and fries, with BBQ sauce and a Sprite for $6. Scott is the first celeb to get the golden arches treatment since Michael Jordan in 1992. We’ll have to wait to see if Scott’s meal is a sales slam dunk.

Loser

So much for Accenture making Droga5 layoff-proof. The shop confirmed it will cut 7 percent of its U.S. staff, the latest agency to feel the sting of deteriorating business conditions as the coronavirus continues to take a toll.

Popular

The 2020 Olympics have not even occurred yet—and won’t happen until next year—but there is plenty of interest in the 2028 Olympics in Los Angeles, at least according to Ad Age readers, which made this story on the newly unveiled ever-shifting official logo our most popular post of the week. The dynamic emblem features design contributions from athletes and L.A.-based creators, including Reese Witherspoon and Billie Eilish.

Out of this world

Jeep unveiled its new eco-friendly Wrangler 4xe, which features a plug-in hybrid powertrain, with a video that uses Carl Sagan’s description of the “Pale Blue Dot”—referring to a picture of Earth captured from the far reaches of space in 1990 by NASA’s Voyager 1. Jeep’s video comes from Doner. The brand promises to make a contribution to combat climate change for every view of the video.