Snapchat to Stay the Course With iOS 14

March 8, 2021 T.B. Smith Advertising & Marketing, Diane Perlman, Panasonic

snapchat to stay the course with ios 14 1

Snapchat will continue to collect IDFA (Identifier for Advertising) data for opt-in events on iOS 14, showing Apple’s permission system to users to enable them to opt in to tracking and websites owned by third parties.

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