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Find directories that list free stuff and send them your free materials to list. For example, if you write a free e-zine, submit it to different e-zine directories. Directories also exist for e-books and articles, plus there are free dictionaries and other research tools available too.For long-term business success, you need to advertise online and continue to learn about the newest Web marketing innovations. From the largest corporate giant to the smallest mom-and-pop outfit, sustainability is the true yardstick of business success. Use these hints to get your started with website marketing.Customers in today’s world aren’t that gullible. Most are looking for some type of authority figure to give them the gist of the product before they entertain purchasing it. Make sure your customers are aware that you are the one running the show. Refer to yourself as the ‘President’ or ‘CEO’ of your company.